Together with Thomas Spejlborg Sejersen, I research the business models of Danish podcasters and audiences’ willingness to pay for auditive content. The project is supported by the Aller Foundation through a 340,000 DKK grant.
So far, the project has resulted in one publication (there are more in the pipeline):
- Kammer, Aske & Sejersen, Thomas Spejlborg (2022). Forretningsmodeller og fremtidsudsigter for det danske podcast-marked. Danmarks Medie- og Journalisthøjskole.
- December 13, 2022: Interview about live event with podcasters. Jyllands-Posten, “De er hverken musikere eller komikere: »Det er et high, som man ikke kan sætte ord på«“
- March 15, 2022: Discussion about the business models of podcasting. Podcastmagasinet, “Her er podcast-pengene!“
- March 9, 2022: Interview about podcasters and user data. Mediawatch, “Mediano søsætter egen podcast-måling: Vil rette op på datamangel om lyttere“
- February 28, 2022: Interview about business models of podcasting. Journalisten.dk, “Kan man tjene penge på at lave podcasts? Professor er forsigtig optimist efter ny undersøgelse“
- November 1, 2021: Interview about podcast strategies. NRKbeta, “NRK endrer strategi: Slipper podkaster først i egen app“
- April 6, 2021: Interview about podcast research. Journalisten.dk, “Alle elsker podcasts – men hvorfor vil så få betale?“
- November 30, 2020: Interview about newspapers organizations that use sound. MediaWatch, “Aviser udvider med oplæsning af artikler: “Det kan måske afholde nogle fra at opsige et avisabonnement”“